SEO/GEO Specialist
About Us
Netigate is a leading European Experience Management (XM) company, helping organizations turn insights into growth by understanding and acting on the experiences of their customers and employees.
Headquartered in Stockholm with offices across Europe in Helsinki, Frankfurt and Rotterdam, Netigate serves more than 1,500 clients globally, including Erste Group, KLM/Air France and Apoteket. We are ~130 employees across the Nordic countries in Helsinki, Oslo and Stockholm and in the rest of Europe in Frankfurt, Berlin, Rotterdam, London and Paris.
Following the recent merger with the Dutch digital experience platform Mopinion, Netigate now delivers a unique end-to-end platform for experience management - covering every touchpoint across web, mobile, and employee journeys.
Your Role at a Glance
As a SEO & GEO Specialist, you will shape and execute our organic growth strategy across traditional search engines and AI-driven search experiences. You will collaborate closely with the global Marketing team and report directly to the Chief Marketing Officer, combining technical SEO expertise, strong content instincts, and data-driven decision-making to increase visibility and measurable impact.
Your Key Responsibilities
Develop and execute SEO and GEO strategies, including keyword research, competitor (gap) analysis, and content/cluster optimisation.
Drive technical SEO improvements (e.g., page speed, indexation, site structure, structured data) and manage SEO projects end-to-end.
Write, review, and structure content to perform well in traditional search and AI-driven search experiences (e.g., ChatGPT).
Monitor, analyse, and report on performance using Piwik Pro, GA4, Search Console, SEMrush/Ahrefs, and GEO monitoring tools.
Collaborate with marketing, content, development, and design teams to implement improvement plans - supported by dashboards, KPI reporting, and AI-powered efficiency tools.
Your Profile
3+ years of experience in SEO, with solid knowledge across technical, content, and authority SEO.
Hands-on experience with SEO and analytics tools such as GA4 or Piwik Pro, Search Console, Ahrefs/SEMrush, and GEO monitoring solutions.
Experience with AI-driven content automation workflows (e.g., Jasper, Byword, WPSEO), including scalable content creation and automated publishing pipelines.
Strong analytical skills and the ability to translate data into strategy, clear reporting, and actionable insights.
Excellent writing skills, including the ability to tailor content to specific audiences as well as AI models.
A proactive, eager-to-learn mindset, strong communication, and comfort working independently and cross-functionally.
Excellent command of English and Swedish or German.
Nice to have: Experience with CMS platforms (e.g., WordPress) and basic HTML knowledge.
What you can expect
An inclusive and supportive work environment where diversity and creativity are celebrated.
An environment where your ideas are valued, and you have the opportunity to make a meaningful contribution from the start.
Opportunities for professional growth and career advancement within an international growing company.
No matter your role, whether you're just starting out or in a leadership position, we focus on the value you bring to the table. Creativity and impact are what matter most.
We believe in celebrating our achievements. Wether it's a summer festival or New Year party: we make sure to enjoy our successes and build strong team connections.
Our Culture
At the heart of Netigate lies the NetiMaker mindset - our foundation for how we work and grow together. Being a NetiMaker means taking ownership, staying curious, holding ourselves accountable, and driving progress with purpose.
We believe that a great employee experience is the foundation of a great customer experience - and this belief shapes everything we do.
At Netigate, we pride ourselves on our collaborative, imaginative, and learning-focused culture. We believe in the collective strength of diverse perspectives - the power of WE. Together, we create an atmosphere where fresh ideas are shared, challenges are embraced, and individual growth is encouraged.
We encourage all applicants to consider submitting an anonymous CV as part of our commitment to fostering a non-discriminatory and inclusive recruitment process. In line with this, we aim to ensure transparency around compensation and will share indicative salary ranges during the initial conversation.
- Department
- Commercial
- Locations
- Stockholm, Rotterdam
- Remote status
- Hybrid
About Netigate AB
Netigate is an international SaaS company offering a comprehensive experience management solution for organizations that seek to have an in-depth understanding of their employees and customers. We combine powerful AI and machine learning technologies with a large team of in-house insight consultants to help our customers extract actionable insights from their data and turn experience into growth.
Netigate is over 130 employees strong, headquartered in Stockholm, with regional offices in Frankfurt, Helsinki, Rotterdam and Warsaw.
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